A focused team of senior practitioners — not theorists. Every expert at VimiStar has built, scaled, or turned around real businesses.
35+ years · Many countries across 4 continents · Food & non-food · B2B & B2C
Co-Founder & Lead Consultant
Hugo has built, turned around, and scaled businesses from start-ups to large business units across many countries on four continents. His playbook: strategic marketing, sales excellence, supply chain mastery, export strategy, HR leadership, and operational excellence.
He works across the entire value chain — from raw materials, manufacturing, flavors and aromas, through distribution, trade, and retail — bringing European management standards to enterprises worldwide. Not theory. Execution.
Dual Master's in AI & Digital Transformation · Technology & Product Leadership
Co-Founder · Senior Expert in Technology, Digital Products & Solution Development
Hung leads everything related to technology, digital products, and solution development at VimiStar. He translates business insight into scalable digital execution — across platforms, tools, systems, and productized services.
His role is critical in ensuring VimiStar is not only a consulting and training business, but also a builder of practical digital solutions. He represents the technology and product pillar of the company — the bridge between strategy and working software.
Full-Stack Developer · Data Engineer · AI Specialist
Full-Stack Developer & Data Scientist
Cong is a full-stack developer and data engineer with hands-on experience in AI — spanning Natural Language Processing and Computer Vision. He builds end-to-end systems that are both technically rigorous and production-ready. At VimiStar, he turns complex requirements into scalable, reliable digital products. His strength lies not just in engineering depth, but in making that complexity legible to the teams and stakeholders who depend on it.
Our advisory experts bring specialized industry experience, strengthen our methodologies, and ensure every engagement delivers to the highest professional standard.
Business Advisor
Organizational Alignment & Business Improvement
Rob brings a practical business improvement perspective — particularly valuable when departments aren't working together effectively. His focus on organizational effectiveness, cross-functional alignment, and operational improvement helps SMEs move from founder-led activity to scalable structure.
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Industry Advisor
Communications & Market-Facing Expertise
Bram brings a commercial and communications perspective from the food industry. His strength lies where product positioning, industry communication, and market-facing messaging matter — helping companies connect product capability with stronger commercial visibility.
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Industry Advisor
Operations, Program Management & Industrial Execution
Ralph strengthens the operational excellence side of VimiStar — bringing experience from structured, process-driven industrial environments where execution discipline, coordination, and performance are non-negotiable.
LinkedInWe deliberately stay small. You work directly with senior experts — not junior consultants learning on your project.
Every engagement is led by Hugo and Hung personally. No layers, no delegation to junior staff. Decades of experience applied directly to your business.
Our advisory board reviews tools, programs, and strategies — adding independent expertise and ensuring everything meets the highest standard.
We don't produce reports that sit on shelves. Every recommendation comes with implementation, timelines, and hands-on support.
Start with a 2-minute intake form. We'll review your situation and schedule a focused strategy call within 24 hours.